Avoid These Common Trademark Mistakes **Attorney Advertising**

Brands often rely on a memorable name, quality reputation, and a catchy slogan to succeed. Although this might seem straightforward, it’s surprisingly easy to make an error or omission regarding your trademark that could allow others to infringe on the brand you are working to build, or worse, could cause you to lose your trademark […]

Punctuation Matters When Applying for a Trademark ** Attorney Advertising **

After being caught up in the college admissions scandal earlier this year, Olivia Jade Giannulli found herself making news for an unrelated blunder: her beauty trademarks were temporarily denied due to poor punctuation. Admittedly, the daughter of actress Lori Loughlin and fashion designer Mossimo Giannulli did not file the trademark application on her own, but […]

How Can I Change My Trademark’s Ownership Information? **Attorney Advertising **

There are many reasons why a trademark holder may need to formally change the trademark’s ownership information with the United States Patent and Trademark Office.   The most common scenarios and instructions for carrying out such changes are listed below. Change in Legal Name When the owner of a trademark changes his or her name, that […]

Trademark Denied: Appeals of Trademark Final Refusals **Attorney Advertising**

The hardest part of registering a trademark is usually coming up with a unique trademark in the first place. A trademark is a word or symbol that should distinguish your company, product, or service from all others. Once you have chosen a name to represent your brand, the next step is to register your trademark […]

3-D Printing, Copyright, and Trademark Law **Attorney Advertising **

3-D printers have come a long way, and now they’re small enough and affordable enough for individual artists to have their own. This gives the freedom to make two-dimensional computer-assisted drawings (CAD) into three-dimensional resin objects. The IP implications of this, however, are confusing and laws may need to catch up. So until intellectual property […]

Does a Registered Trademark Expire? ** Attorney Advertising **

Obtaining a trademark for your business name, tagline, or logo is not a “one and done” process.  Over the years, you will need to renew your trademark and complete a number of maintenance steps in order to keep your trademark active and alive. In general, trademarks are valid for 10 years, but there are additional […]