Designing a Logo on a Budget: 3 Tips to Help You Save Money **Attorney Advertising**
Designing a logo can be expensive if you don’t know what you’re doing. A lot of business owners end up spending way more than they need to on their new company logo, simply because they don’t have the proper knowledge about how to save money. In this article, we are going to provide you with […]
Common Examples of Trade Secrets in Your Business That Deserve Protecting **Attorney Advertising**
Trade secrets can include not only the obvious intellectual property categories such as new inventions, technologies, and improved processes but also materials such as customer lists and contacts, marketing tactics, your business processes or procedures, pricing discounts, information, vendor contacts, and other information. Examples of trade secrets that you may already be familiar with include: […]
What to Know When Seeking to Trademark a Foreign Word or Phrase **Attorney Advertising**
Coming up with a unique name for a brand, good, or service that can ultimately be trademarked is challenging. To stand out, and apart, from competitors and those who may already have intellectual property rights, some business owners will look to foreign words that aren’t commonly known or understood by English-speaking consumers to represent their […]
Contracts: Top Ten Things to Consider **Attorney Advertising**
Contracts. Boring and complicated right? Many times, yes. But, if you consider that a contract is a preemptive solution to avoiding problems between two parties ultimately hoping together to succeed in accomplishing a mutual goal, then they can be pretty interesting and straight-forward. Always keep in mind that a contract is simply the statement of […]
Does my “DBA” Name Provide Trademark Rights? **Attorney Advertising **
DBA stands for “Doing Business As.” It’s also known as a Fictitious Name or an Assumed Name. A DBA allows you to do business under a name that may be different than your legal business name. To obtain a DBA, business owners can start by searching their state’s database to see if anyone else is […]
Thinking of Launching a Business in a COVID-19 World? **Attorney Advertising**
Whether it’s due to necessity following the loss of a job, or simply from having extra time to map out a plan while quarantining at home, many people are finding opportunities to launch new businesses that fill essential voids in the marketplace during the current COVID-19 crisis. Think of all the crafters who have jumped […]
Take These Steps to Ensure That an Employee or Contractor Can’t Run Off with Your Social Media Accounts **Attorney Advertising **
When we meet with small business owners for an overall business assessment consultation, one of the first questions we ask is, “who owns your social media accounts?” Many times, the business owner will confidently respond, “I do, of course!” honestly believing it to be true that they or their company “own” Twitter, Facebook, LinkedIn or […]
The Marijuana Industry Is Booming, But Cannabis Businesses and Growers are Still Facing Hurdles to Protect Their Intellectual Property Rights. **Attorney Advertising **
As more states move to legalize marijuana for medical and even recreational use, new businesses and industries are popping up to meet the growing demand for cannabis in the United States. Yet, one door that continues to remain closed for entrepreneurs and businesses in the marijuana industry is that of intellectual property rights, specifically the […]
Is Your Virtual Assistant an Employee or Independent Contractor? **Attorney Advertising**
As you grow your company and expand your team, you may find the prospect of hiring “virtual” employees to be an attractive and flexible option. For starters, having remote team members can save thousands, if not hundreds of thousands of dollars per year in overhead expenses. Here we use a virtual receptionist team to […]
