Avoid The Risk of a Generic Trademark **Attorney Advertising**

A trademark is a word, symbol, or phrase that is used to identify the origin of a specific product. To receive protection under intellectual property law, a trademark must be unique and distinctive. However, a mark that is initially unique and distinctive can later become common. If this happens, the trademark holder may lose their […]

Branding and Trademarks: Keep These 3 Tips in Mind **Attorney Advertising**

Developing a memorable brand that can also be protected legally can be a difficult process. Not only does it involve selecting a name that is unique in your industry or among your class of goods or services, but there are additional steps one must take to legally protect and safeguard the brand over time. While […]

3 Trademark Tips When Creating a Logo **Attorney Advertising**

A logo can be an integral part of your company’s identity and ideally one of the main ways that consumers will identify your goods or services. Think of the Nike swoosh or the McDonalds arch. It only takes a single glance at these logos to recognize the companies behind the iconic brands. There’s no doubt […]

What to Know When Seeking to Trademark a Foreign Word or Phrase **Attorney Advertising**

Coming up with a unique name for a brand, good, or service that can ultimately be trademarked is challenging. To stand out, and apart, from competitors and those who may already have intellectual property rights, some business owners will look to foreign words that aren’t commonly known or understood by English-speaking consumers to represent their […]

How to Record Your Trademark with U.S. Customs and Border Patrol **Attorney Advertising**

Every day, counterfeit goods are imported into the United States from bad actors abroad. Common examples you may think of include knock-off Louis Vuitton purses or fake Nike shoes manufactured in China. The importation of such goods not only threatens the competitiveness of U.S. businesses, but it also causes confusion amongst consumers, and may even […]

Is This a Trademark Scam? **Attorney Advertising**

When you apply for a trademark, your filing becomes a part of the public record.  That means anyone can find out basic information about you, your contact details (including your address and email address listed on the filing) and very specific details about your filings such as your initial application dates and renewal deadlines. Unfortunately, […]

What is the difference between the different forms of intellectual property? **Attorney Advertising**

Intellectual Property is commonly referred to as “creations of the mind,” covering everything from artworks, inventions, logos, trademarks, music and software.  In the world of intellectual property, however, there are different tools used to protect each aspect of one’s creations or inventions. We’ll outline the four major tools used by intellectual property attorneys—trademarks, copyrights, patents […]