Are Trademarks Case Sensitive? Understanding Trademark Distinctions. **Attorney Advertising**
CAPS… or no caps? When registering a trademark… for many business owners, that is the big question. They simply want to know whether trademarks are case sensitive and how much it really matters if they change the way they use uppercase and lowercase letters down the road. Let’s take a deeper look… Case Sensitivity in […]
Pros and Cons of DIY Trademark Registration Services: Buyer Beware! **Attorney Advertising**
In the age of technology and convenience, numerous do-it-yourself (DIY) trademark registration services have emerged, promising a quick and affordable route to securing a trademark. While these services may seem appealing, there can be significant problems and drawbacks associated with using them. One of the most troubling aspects of DIY services is that they lack […]
Breaking Up is Hard to Do: Navigating Trademark Ownership During a Partnership Split. **Attorney Advertising**
Breaking up with a business partner can be a difficult and emotional process. Not only do you have to navigate the personal and financial aspects of the breakup, but you also need to consider the fate of your intellectual property, including your trademarks. Who owns the trademarks? Can they be transferred? What happens if there […]
How to Search for Similar Trademarks as Your Brand Name **Attorney Advertising**
As a business owner, you want to ensure that your brand name is legally secure. To do this, it is important to know what trademarks are similar to yours and if they have already been trademarked. While searching for similar trademarks can be a daunting task, there are ways to simplify the process. What is […]
What to Do When You Receive a Cease and Desist Letter for Trademark Infringement **Attorney Advertising**
A cease and desist letter is a notice that informs you that you are infringing upon someone else’s trademark. It is important to take this type of letter or notice seriously, as there can be consequences if you ignore it. In order to protect your business, it is important to know what steps you should […]
Understanding Trademarks vs. Trade Dress **Attorney Advertising**
Your brand is your identity. It’s how people recognize and remember you and your message, service, or product. Protecting that identity is key to ensuring success and growth in the long run. That’s why it’s important to understand the difference between trademarks and trade dress, two of the most effective ways to protect your brand. […]
3 Free Tools to Monitor Your Trademarks **Attorney Advertising**
As a small business owner, it’s important to protect your intellectual property—and that includes your business’s trademarks. But monitoring for trademark infringement can be a time-consuming and expensive process. That’s why we’ve put together this list of free tools to help you monitor your trademarks and keep an eye out for infringement. Here is a […]
Where Do Trademark and Copyright Symbols Go? **Attorney Advertising**
As an entrepreneur or small business owner, it’s important to understand when and how to use trademark and copyright symbols. These symbols indicate that a word, phrase, or image is protected by law, and they help to deter others from using your protected material without permission. But where do these symbols go? Read on to […]
How To File for a Trademark on Your Own **Attorney Advertising**
At our law firm, we don’t believe in “hiding the ball.” If there is a situation where it is more economical and efficient for a potential client to file for a trademark on their own, we will be the first to let them know! One thing we do suggest, however, is avoiding the wide range […]
Do I Need a Separate Trademark for My Name and Logo? **Attorney Advertising**
If you’re trying to decide whether to trademark your name as a logo or just the words themselves, it’s important to understand the benefits and drawbacks of each option. What Is a Trademark? Let’s start by identifying what a trademark is. A trademark can be any word, phrase, symbol, design, or combination of these things […]