The “Spelling Hack” Myth & The Trademark Traffic Jam: A Guide to Likelihood of Confusion
Attorney Advertising You have the perfect name for your new brand. Before launching, you do the smart thing: you go to the USPTO database and type it into the search bar. Here is an instruction video and use the below link to search for registered trademarks: USPTO’s TESS: https://www.uspto.gov/trademarks/search. Also, we suggest you conduct Google, […]
Trademark Myths: Part 1 ** Attorney Advertising**
There’s a lot of misinformation floating around the business world about trademarks. Smart entrepreneurs are waking up to the fact that this area of law is critical to successful branding, which is the foundation of sales, revenue, and ultimate business success. It doesn’t matter if you are selling widgets, houses, luxury cars, guitars, or brooms–your […]