Common Law vs. Registered Trademarks: Is “Just Using It” Enough? **Attorney Advertising**
You’ve picked the perfect name for your business, designed a great logo, and started using them everywhere. That means you own the trademark, right? Well, yes and no. While using your trademark does give you some rights, relying solely on “common law” rights might leave your brand more vulnerable than you’d like. The Power of […]
Can I Save Time and Money by Registering My Trademark in My State Only? ** Attorney Advertising
Business owners or brands who wish to protect their trademarks have two options for doing so: they can register their marks with the federal government by filing with the United States Patent and Trademark Office (USPTO), or they can register their trademark in the state in which they reside and do business. State registration of […]