Work For Hire and Giving Away the Farm

If you provide creative solutions to your clients, make sure you carefully read the fine print and understand the full details of your legal agreement. It’s especially important for creative professionals to understand whether or not their deliverables are falling into the category of “Work For Hire.” If you are providing Work For Hire, do […]

The Importance of Building Trust

Trust is the building block of a successful company and brand. Above all, your clients and your customers must be able to trust you, your services and your products. Trust is what makes a person decide to return and eat at the restaurant they love even after they have moved across town. Trust allows a […]

Who owns the “Evil Empire”

The Wall Street Journal reported on an interesting trademark case that was brought against the New York Yankees. Apparently a private entrepreneur, known as “Evil Enterprises, Inc.” tried to register the trademark for the phrase “Baseballs Evil Empire” and was turned down by a panel of trademark judges in Washington, D.C. Evil Enterprises wanted to […]