Confusingly Similar?
Confusingly Similar? A friend recently sent me this picture from a NY Street fair: Does it remind you of another company? Based on the appearance, would you assume that perhaps that other company is responsible for making this ‘new’ product? I would venture to say that there is pretty good chance that the above picture […]
Yes, You Need to Consider Legal Issues if You Own a Business
Delivering your product & services requires that you consider certain legal issues: I recently attended a conference held by my coach and advisor in which he introduced and focused on the idea that one of the main parts of every business is the physical plant or factory. Your physical plant has to be in alignment […]
Sponsorship Considerations and Agreements
Speaking at and sponsoring events are important in effectively growing your business. You do, however, need to pick the right events that are relevant to your business and your audience in order to make sure you receive return on your investment. In addition to my sponsoring several events in the past, many of my own […]
You Simply Don’t Know What You Don’t Know: Using Professionals to Help You Look into a Crystal Ball.
I recently wrote an article for Debra Angilletta‘s new magazine Accelerate: A Magazine for Entrepreneurs on the Fast Track to Success. You can sign-up now for the first, absolutely FREE copy of this entrepreneurial magazine. Don’t you wish you had a crystal ball that would let you see the future of your business, what issues […]
OREO® The Tastiest Trademark
As a child my favorite snack food was OREO®. We always had a tin box (I believe one of my mom’s shoe boxes) that fit the bag of OREO® perfectly. All my friends knew the box, its location, and its contents, and went for it as soon as they walked in the house. I suppose […]
The Power of Sensational Words
After almost two years of going back and forth with US Patent & Trademark Office I recently obtained a registration for a client’s trademark. Upon notifying the client, his response was “sensational.” Reading that word put a huge smile on my face. I have received joyful responses to good news in the past but something […]
EASIEST WAY TO EARN AN MBA – WATCHING TV
I am a huge fan of both the television shows Shark Tank® and The Profit. Beyond the entertainment factor, they offer a wonderful business education for those who are looking. Every episode of each show has several recurring themes that every business owner should always take note of: planning, knowing your numbers, knowing when to […]
Do Not Wait for an Emergency
Hiring an Attorney is as Important to your Business as Getting a Check-Up is to your Health; Diagnose, Don’t Operate. I was looking for an article that explains to small business owners why they should hire an attorney as soon as they decide to go into business. Upon searching, I immediately found articles that […]
LEVERAGE your contracts to INCREASE your PROFITS; The importance of Clear Contracts in Business
LEVERAGE your contracts to INCREASE your PROFITS; The importance of Clear Contracts in Business I was recently a presenter for the July 2014 Institute of Management Consultants (“IMC”) C2M Webinar. As the name states the IMC is primarily made up of consultants, however, we discussed many of the same issues anyone with clients may face. […]
WHAT’S IN A NAME? – DON’T JUST BE CREATIVE, BE EDUCATED
We all would obviously love to give our companies, products, inventions, etc. names that are meaningful to us, have some sort of relevance in our personal lives, or are symbolic of a sentimental part of ourselves, but let’s face it, this is business. When it comes to branding, more important than any of this, is […]
